Thursday, January 30, 2020

3 Types of Love in Romeo Annd Juliet Essay Example for Free

3 Types of Love in Romeo Annd Juliet Essay Shakespeares Romeo and Juliet, a play of two young lovers from opposing families is mainly based on the theme of love and hate. Love is presented right from the start and perhaps the most obvious subject is different kinds of love that involved in this play. Shakespeare used the characters and imagery to portray courtly love, dutiful love and romantic love. Shakespeare used the relationship of Romeo and Rosaline, Paris and Juliet to present courtly love. Romeo is terribly in love with Rosaline but the love is not returned which turns out Romeo unrequited love to Rosaline. Shut up his windows, lock fair daylight out and makes himself an artificial night. (l, i, 134-135) The imagery made a depressed atmosphere, Shakespeare created a difference between light and dark, also portrayed the miserable and sorrowful feeling of Romeo. Same as Romeo, Paris loved Juliet very much. So will ye, I am sure, that you love me. (V, i, 26) Paris is accepted by Capulet and glad to marry Juliet but he doesnt know that Juliet is married to Romeo secretly by Friar Lawrence. Dutiful love is a major love that Shakespeare have presented throughout the play, specially in the Capulet family. Ill look to like, if looking liking move, but no more deep will I endart mine eye than you consent gives strength to make it fly. (l, iii, 99-101) Juliet have always been faithful and dutiful to her parents but became independent after meeting Romeo. Not proud you have, but thankful that you have. Proud can I never be of what I hate, But thankful even for hate that is meant love. (Ill, iii ii, 146-148) Shakespeare have presented dutiful love from Juliets words and sayings, he also contrasted the change of Juliets love to her parents before and after meeting Romeo. Parental love is a kind of dutiful love shown in Romeo and Juliet. Capulet and Lady Capulet wants their daughter to marry Paris Marry, my child, early next Thursday morn the gallant. young and noble gentleman, the county Paris, at Saint Peters Church, shall happily make thee there Joyful bride. (Ill, iiiii, 112-115) The loving parents arranged the marriage to lift out sorrow and to decide the best for Juliet, but unfortunately their love is not what Juliet expected. Shakespeare also used the presented love in the characters speeches. Shakespeare wrote romantic love in several levels. Shakespeare sets the lovers in to opposing families, therefore, the couple feels that things will go unsatisfactorily for them. Then true love of Romeo and Juliet then increased by the feud where Shakespeare included Tybalt to compared dutiful love and romantic love. In the end, Romeo and Juliet killed themselves due to the strong love they both felt for each other. From fatal the fatal loins of these two foes a pair of star-crossed lovers take their life (Chorus, prologue, 5-6) Shakespeare portrayed the two lovers as stars and also beauty and love of Juliet as sun It is the East, and Juliet is the sun! Arise, fair

Wednesday, January 22, 2020

The Franciscan Complex :: Essays Papers

The Franciscan Complex Introduction The Franciscan Terrane of central California represents an accretionary complex formed by long-term subduction of an oceanic plate under the Western margin of the North American craton. The Franciscan complex is composed of three distinguishable belts: the eastern belt (Yolla Bolly and Pickett Peak terranes), the central belt, and the coastal belt. Age and metamorphic grade of the belts decreases to the west (Blake and Jones, 1981). Formation of the accretionary complex began during the late Jurassic in the eastern belt and has continued into the Miocene along the western coastal belt. The complex trends NNW and is bounded by the San Andreas Fault to the east and by the coastal range fault to the west. The coast range fault separates the Franciscan complex with the partly coeval Great Valley sequence. Debate exists over the tectonic evolution of the Franciscan, centered around the geographic origin of the Franciscan rock units. Characterization of the Three Belts The coastal belt of the Franciscan Complex is composed of the youngest and least deformed units and makes up the western quarter of all Franciscan rocks. The rocks of the coastal belt are composed of arkosic sandstones, andesitic graywackes, and quartzofeldspathic graywackes interbedded with radiolarian chert (turbidite deposits) (Blake and Jones, 1981). These sedimentary rocks suggest a depositional environment of deep-sea fan systems with both oceanic and continental provenance. Parts of the belt show evidence of later metamorphism, principally due to subduction. Low-grade blueschist mineral facies are indicated by the presence of minerals such as laumonite and prehnite-pumpellyite (Blake and Jones, 1981). All rock units show evidence of thrust (imbricate) faulting due to the compressional forces of subduction. Ages of the coastal belt run from as little as 40 Ma (Eocene) to as old as 100 Ma (middle Cretaceous). The central belt of the Franciscan Complex represents older and more metamorphosed units of rock best characterized as a melange. Blocks of graywacke, greenstone, chert, limestone, and blueschists are sheared and thrust upon one another in a choatic mix (Isozaki and Blake, 1994). In contrast to the coastal belt, metamorphism is higher in grade here and dominated by pumpellyite which formed within the matrix of graywacke (Hagstrum and Murchey, 1993). The mixing of these units makes a stratigraphic subdivision difficult but analysis of the graywacke slabs indicates that the depositional environment was also deep sea, near to the continent. Turbidity currents in this environment deposited much of the sediment in both the coastal and central belts.

Tuesday, January 14, 2020

Janmar Coatings Case Analysis

Janmar Coatings, Inc. | To:| Ronald Burns| Subject:| Janmar Coatings, Inc. Suggestions| Comments:| The problem facing Janmar Coatings, Inc. is deciding where and how to execute corporate marketing efforts in the southwestern United States. Janmar Coatings is currently marketing to 50 counties, their main focus area so far has been the 11 counties in the Dallas-Fort Worth area. The main issue Ronald Burns, the president of Janmar Coatings, is having is trying to come up with a solution to market his company in the most cost effective way during 2005.After 2 long meetings with his executive team he still has no clear direction. He has gathered an approach from each of his team members, including: VP of Advertising, VP of Sales, VP of Operations, and VP of Finance, and now has four solutions to consider. The VP of Advertising has proposed to increase corporate advertising with an large emphasis on television. The VP of Sales proposed hiring a new field representative to help generate ne w accounts. The VP of Operations has proposed a 20% price cut on all Janmar product sales.The VP of Finance proposed that nothing be done; that the company continue with their current efforts and keep a 35% contribution margin. After looking at the company’s overall goals and finances, I would agree with the VP of Sales. Based on his suggestion, I believe it would be a smart time to hire a new sales representative for Janmar. The cost attributed to company for hiring a new sales representative would be $60,000 per year. And the amount of sales revenue needed to cover this expense is $170,000.However, if this sales representative position is correctly used, they will be able to make this margin back rapidly. Because by concentrating on only developing new retail accounts in the non-DFW area, the company could generate lots of sales to a brand new buyer market. Janmar has realized that they need to focus more energy on the ‘Do-it-yourselfers’ as they say, or DIY po pulation, and the non-DFW area seems to be where most of these consumers are located. It was mentioned that product prices would need to be lowered 40% in order to attract contractors, but that is not an immediate worry.Janmar needs to focus all their current energies on the DIY consumers and professional painters. Hiring a new sales representative would be the smartest decision right now because they will know every detail of the products and have the ability to market that properly to each of those consumer segments. However, I have also considered the Vice President of Advertising’s suggestion that they should increase advertising expense by $350,000. While initially, increasing advertising expenses sounds like a good thing to do, this decision would almost double the current advertising expenditure.Janmar is spending around 3% of revene on advertising and sales promotions efforts; which comes out to nearly $360,000. And while it may By increasing advertising expenses by $ 350,000, an additional $1,000,000 in sales will need to be recovered to make up for this expenditure. Mr. Burns makes a valid point by saying that 75% of the audience advertised too is not buying paint. With 25% of your audience only looking to buy paint, it would not be worth the risk of not increasing sales by $1,000,000, to implement the extra advertising expense.Also, I considered the Vice President of Operations proposal for a 20% price cut on all Janmar Coatings, Inc products. Price cuts are always something that needs to be entered into with extreme caution. Even the slightest 1-2% drop in price can lead to a huge drop in margin. In Janmar’s situation, if they choose to implement a 20% price cut, they decrease their overall sales dollars by $2. 4 mm. And their variable cost will not be effected by this price cut to their cost of goods sold will be held constant.In the end reducing their gross profit by 50%, which is extremely high. By implementing this price cut too, t hey would be lowering their contribution margin by almost 60%. While initially, a price cut may seem very appealing to the consumers, the overall toll it will take on the contribution margin and sales dollars generated by Janmar, it would not be a smart decision to move forward in making that a reality. Now, the Vice President of Finance suggested pursuing the current approach. His idea is that Janmar Coatings has always, and will continue, to be successful.The contribution is high, just because an increase in costs doesn’t mean there will be an increase in sales, so why do anything different? Although the VP of Finance has valid points, there is obviously something that needs to be done, or else 22 meetings would not have been necessary. Yes there is a great contribution now, but if things stayed the same, other companies may become more popular and generate more sales than we do and push us out. Based on information from 2004, Janmar currently has a 15% market share in the 50-county service area. If Janmar just stays where they are, they could ose market share as well. It is true that with any expenditure, sales have to increase to compensate for those expenditures, but a company cannot merely stay â€Å"neutral† when something absolutely has to be done. There is a way to introduce a plan that will generate sales to compensate for the expenditure. In this case, simply adding a new sales representative seems to be the best, lowest risk, most probable solution in this case. Lastly, to do a more in depth review the Vice President of Sales suggestion to bring on a new field representative to the sales force.The focus for this new representative would be to focus on developing retail account leads and calling on professional painters to gain new business through dealers. In the overall non-Dallas Fort Worth area, the penetration of Janmar is only 16%, so this representative would only concentrate in this area. Over the last 5 years, Janmar has focus ed most all of the actions toward the DFW area, while the non-DFW area has started to grow. The non-DFW area sales have grown 23% over those 5 years. DIY customers represent a higher percentage of sales than professionals in both areas.However, DIY customers represent 90% of sales in non-DFW areas. Because our contribution margin is 35%, with the addition of a new representative costing $60,000, about $171,429 additional in sales would be needed to recover the expense. With the addition of a sales representative, though, this sales rep could be focused on the non-DFW area and create account leads with more professional painters. The company would need a price cut of about 40% to attract contractors, but if the company could also just create awareness among more professionals in the non-DFW area, more sales could be generated there.Let’s not focus on contractors right now, and get the professional sales in the non-DFW area up, and create more accounts with them. Sales in the D FW area and non-DFW area in the last 5 years:Increase Advertising Spending (emphasis on television): Current advertising spending| 3% of sales=. 03*12mm=$360,000| Sales needed to recover advertising expenditure| $350,000/. 35(CM)=$1,000,000| 20% Price Cut on all Janmar products: Current: Sales Gross Profit CM| Sales: $12mmGross Profit: $4. mmCM: 40%| Sales, Gross Profit, and CM changes after 20% price cut| Sales: $9. 6mm ($2. 4mm change)Gross Profit: $2. 4 mm ($2. 4mm/50% change)CM: 25% (60% decrease)| | | | Adding another Sales Representative to the work force: Current Sales Reps| 8 field reps that cast about $480,000 +commission (assuming they receive the $60,000 salary the new rep would receive)| Sales needed to recover new rep expenditure| $60,000/. 35 (CM) = $171,428. 57| Janmar Market Share of architectural paint and allied products| 15% |

Monday, January 6, 2020

Causes and Effects of Water Pollution - 1292 Words

70 % of our Earth surface is covered by water and almost 60% of the human body contain water for nutrient transportation. The unique characteristic of water is water molecule is the only substance in this Earth that exist in all three physical states of matter which are solid, liquid and gas. All human beings need water to survive. The national development over the years cause the rate of water pollution increased. According to Gebre Rooijen (2009) water pollution can be considered as a sign that derives from economic growth and is a common phenomenon in urbanized cities in developing countries. In general, there are three main issues that related to water pollution which are the causes, effects and the way to decrease this problem. What makes water pollution occur? Firstly, urbanisation in which people move to the big cities can cause physical disturbance on land due construction of houses, industries, roads, etc. According to Mohan Rao,1971; CPHERI, 1972 water pollution occurs when there is a removal from the industrial sector, emissions from municipal waste, and elimination of defective products affect water quality. In addition to construction works, chemical pollution from industries and mines are also contributing to even worsened water pollution. Over population in certain cities causing inadequate sewage collection and treatment with unmanaged litter, plus increase in fertilisers to grow more food. This results in an increase in nutrients (nitrates andShow MoreRelatedWater Pollution : Causes And Effects2288 Words   |  10 PagesWater Pollution Water pollution occurs when there is an accumulation of substances in water that would then cause issues for humans and animals. The main aspect that determines the pollution is the amount of pollutants that are present and how large the body of water is. In other words, the quantity of pollutants in relation to the size of the body of water. The earth has two types of water resources: surface and ground water. The surface water is stored in lakes, oceans, and rivers while the groundRead MoreWhat Causes Water Pollution And Its Effects Essay901 Words   |  4 PagesWhat Causes Water Pollution and its Effects The shoreline became a black gooey mess that killed countless birds, and completely devastated marine life! This environmental disaster is only one example of severe water pollution. Therefore, it becomes essential to understand the causes and effects of pollution. Water pollution is a serious problem for the environment. It should be solved on a large scale at the level of states and federal governmental levels. 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